Top 5 Reasons You Shouldn’t FSBO

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Top 5 Reasons You Shouldn’t FSBO

In today’s market, with home prices rising and a lack of inventory, some homeowners may consider trying to sell their home on their own, known in the industry as a For Sale by Owner (FSBO). There are several reasons why this might not be a good idea for the vast majority of sellers.

Here are the top five reasons:

1. Exposure to Prospective Buyers

Recent studies have shown that 95% of buyers search online for a home. That is in comparison to only 17% looking at print newspaper ads. Most real estate agents have an internet strategy to promote the sale of your home. Do you?

2. Results Come from the Internet

Where did buyers find the home they actually purchased?

  • 49% on the internet
  • 31% from a Real Estate Agent
  • 7% from a yard sign
  • 1% from newspapers

The days of selling your house by just putting up a sign and putting it in the paper are long gone. Having a strong internet strategy is crucial.

3. There Are Too Many People to Negotiate With

Here is a list of some of the people with whom you must be prepared to negotiate if you decide to For Sale By Owner:

  • The buyer who wants the best deal possible
  • The buyer’s agent who solely represents the best interest of the buyer
  • The buyer’s attorney (in some parts of the country)
  • The home inspection companies, which work for the buyer and will almost always find some problems with the house
  • The appraiser if there is a question of value

4. FSBOing Has Become More And More Difficult

The paperwork involved in selling and buying a home has increased dramatically as industry disclosures and regulations have become mandatory. This is one of the reasons that the percentage of people FSBOing has dropped from 19% to 8% over the last 20+ years.

The 8% share represents the lowest recorded figure since NAR began collecting data in 1981.

5. You Net More Money When Using an Agent

Many homeowners believe that they will save the real estate commission by selling on their own. Realize that the main reason buyers look at FSBOs is because they also believe they can save the real estate agent’s commission. The seller and buyer can’t both save the commission.

A study by Collateral Analytics revealed that FSBOs don’t actually save anything, and in some cases, may be costing themselves more, by not listing with an agent. One of the main reasons for the price difference at the time of sale is: 

“Properties listed with a broker that is a member of the local MLS will be listed online with all other participating broker websites, marketing the home to a much larger buyer population. And those MLS properties generally offer compensation to agents who represent buyers, incentivizing them to show and sell the property and again potentially enlarging the buyer pool.”

If more buyers see a home, the greater the chances are that there could be a bidding war for the property. The study showed that the difference in price between comparable homes of size and location is currently at an average of 6% this year.

Why would you choose to list on your own and manage the entire transaction when you can hire an agent and not have to pay anything more?

Bottom Line

Before you decide to take on the challenges of selling your house on your own, sit with a real estate professional in your marketplace and see what they have to offer.

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josephinetraina
josephinetraina
Josephine’s passion for the beauty and history of Charleston and her depth of knowledge of Charleston’ real estate inventory have made her the Broker of choice for incoming residents of the “Holy City”. As a MD Preferred REALTOR and DRS Agent, she is an advocate for medical professionals, assisting them and their families, guiding them to make an informed decision and excellent real estate investment. As a former Relocation Director, she has an intimate knowledge of the industry and understands what consumers need when relocating to a new city. With over 25 years in the real estate industry and a Broker in the States of South Carolina, Georgia, she handles first-time home buyers to seasoned investors, from historic homes, beach bungalows or condos or lofts. Dedication to understanding clients’ individual needs, putting each client at the center of the process and providing exceptional real estate experiences are the mainstay of her business. Josephine’s goal is to deliver superior service with insight and innovation, realizing that “Owning A Piece Of The America Dream” is the heart of everything we do. As a former managing Broker and Business Development Manager, her focus is on marketing, negotiating the sale and keeping on top of all of the little details that bring a client's transaction to a successful close. She continues to educate herself and hone her skills in order to provide the highest level of professionalism to her clients.

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